Helping teams through discovery and design thinking, establishing new products and rebranding offerings within the IBM product suite.
IBM
Offering Manager, Commerce Innovation Team & Cloud
I held two roles with IBM, the last of which involved mentoring Offering Managers within eCommerce, Merchandising, B2B, AML, Compliance and Cognitive disciplines on how to incorporate design thinking and lean, agile methodology into product portfolios. I developed proposals and utilized Watson and cognitive learning to test new real-time personalization features and digitalize self-help experience for Fortune 500 clients.
When I joined the company, I served as a Cloud Infrastructure Lead Software Engineer for a team of eight engineers evolving the newly acquired SoftLayer, IMB’s first full stack, SaaS platform comprised of 170+ products and services covering data, containers, AI, IoT, and blockchain. This product eventually become IBM Cloud OpenStack Services.
I partnered with a global team to craft proof-of-concept and present wireframes and prototypes to executives, and delivered the first iteration of enhanced, open-source product with intuitive user experience in three months. I also enhanced the quality of code with responsive design and advanced content management systems and assisted in strategic planning and tactical execution for enterprise commercialization of IBM Cloud.
- Product Development
- UI Development
- Business Development
- Design Thinking
- Requirements
- Documentation
- Hypersonalization
- Organizational Leadership
- Artificial Intelligence
- Proposal Development
- Market Research
- Competitive Research
- Technical assessment and analysis
- Identify use cases
- Cognitive Learning
- Problem Solving
- Public Speaking
- CMS Facilitator
- Skill building
- Data Platforms
Rebranding of Acqusitions
I partnered with a global team to craft a proof-of-concept, presenting wireframes and prototypes to executives. I played a key role in strategic planning and tactical execution for the enterprise commercialization of IBM Cloud. Within three months, I delivered the first iteration of an enhanced product with an intuitive user experience.
Hyperpersonalization in 0-1 Mobile Apps
I developed proposals and leveraged Watson and cognitive learning to test new real-time personalization features, digitalizing the self-help experience for Fortune 500 clients. Additionally, I collaborated with colleagues to seamlessly integrate real-world data with predictive insights, significantly enhancing user engagement and personalization.
Digital Sponsor User Program
I co-created a new digital sponsor user program that provided all IBM offerings with access to connect with sponsor users to view, validate, and share feedback on new products. This initiative grew the sponsor user base from 25 to 75 participants and was designed to digitalize self-help experiences for Fortune 500 clients, showcasing IBM’s commitment to advancing digital solutions and enhancing customer interactions.
- Served as Offering Manager and Scrum Master for a team of eight, leading the acquisition of SoftLayer, IBM’s first cloud SaaS platform. Contributed to strategic planning and execution for the enterprise commercialization of IBM Cloud.
- Delivered the first iteration of an enhanced product, IBM Cloud OpenStack Services, with an intuitive user experience within three months.
- Coached executives and stakeholders on business model development, strategic planning, solution validation, market alignment, and go-to-market strategy.
- Facilitated workshops to educate transforming teams on design thinking, agile transformation, digital readiness, and the iterative software development lifecycle.
- Developed intuitive user experiences through storyboarding, persona building, experience and journey mapping, prototyping, and other participatory methods to align cross-functional teams with the vision and customer value.
- Fostered educational advocacy for Offering Management by developing an online knowledge base to educate IBM leaders on the Offering Management discipline, model, design thinking, and agile best practices.
- Designed, developed and managed IBM’s first enterprise-wide offering management “playbook,” supplying portfolio management with digitized guidance, resources, tools and sample assessments on digital design thinking.
- Co-created new digital sponsor user program, allowing all IBM offerings access to connect with sponsor users to view, validate and share feedback on new product offerings. Grew sponsor user base from 25 to 75 participants.
- Mentored Offering Managers within eCommerce, Merchandising, B2B, AML, Compliance and Cognitive disciplines on how to incorporate design thinking and lean, agile methodology into product portfolios.
- Created product proposals for new and existing offerings providing cognitive and AI integration into products such as IBM Watson, The Weather Channel, REI, Toms, Lowes Hardware, Tiffany & Co., Nordstrom, etc.
- Co-led the IBM Commerce’s Sponsor User program, assisting in the recruitment and retention of customer user experience labs allowing participants to provide feedback on IBM software products.
At IBM, I partnered with a global team to craft proof-of-concept, present wireframes and prototypes to executives, and deliver the first iteration of an enhanced, open-source product with an intuitive user experience within three months. I improved code quality through responsive design and advanced content management systems, and contributed to strategic planning and execution for the enterprise commercialization of IBM Cloud.
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